Press Release

Apprivo to Present Salesforce to Salesforce Best Practices at Dreamforce 2008

Presentations Highlight How to Use Real-time Collaboration to Improve Visibility into Shared Pipelines

SAN FRANCISCO, CALIF. – October 28, 2008 – Apprivo, a provider of value-added products and services for Salesforce Partner Networks, today announced that Andrew O’Driscoll, founder and CEO of Apprivo, will present Salesforce to Salesforce rollout strategy best practices at Dreamforce 2008.

Introduced by salesforce.com in 2007, Salesforce to Salesforce allows companies to securely share data with partners that are also using Salesforce. Andrew O’Driscoll will present Salesforce to Salesforce rollout strategy best practices during the Dreamforce channel executive track, “Joint Selling with Partners Using Salesforce CRM.” Andrew has more than 15 years of experience developing channel- and financial-focused solutions. Prior to founding Apprivo, Andrew helped Salesforce go to market by collaborating on early partner relationship management (PRM) applications. Today, Apprivo has implemented more Salesforce Partner Networks than any other salesforce.com Consulting Partner. Representatives from Apprivo will also deliver Salesforce to Salesforce hands-on training at Dreamforce.

Celebrating its sixth anniversary, Dreamforce 2008 is the largest Software-as-a-Service (SaaS) event of the year. More than 10,000 attendees will gather to share success stories, best practices and take home practical, proven ideas they can implement immediately.

About Apprivo, Inc.

Apprivo delivers products and services that help enterprises streamline channel processes to maximize the value of their Salesforce investment. Customers depend on Apprivo’s on-demand products and professional services to improve sales and marketing alignment, transparency and performance across their Salesforce Partner Networks. Apprivo is headquartered in San Francisco, California and is privately held. For more information, please visit www.apprivo.com.

Media Contact:

Tom Thomas, Apprivo
tthomas@apprivo.com
(415) 632-5764